Ep 84. The biggest challenges banks face today when selling to existing customers with Jouk Pleiter Artwork

Couchonomics with Arjun

A podcast dedicated to dissecting the seismic shifts reshaping the global financial system. This season, we journey beyond the MENA region, focusing on Saudi Arabia and exploring the innovations transforming commerce and society today.

Whether you're in the industry or eager to learn, tune in weekly for exciting new episodes.

This podcast is sponsored by Adyen, ToYou, Mastercard, Geidea, Thunes, and M2P Fintech.

About the host:

Arjun's expertise covers a broad range of areas including Fintech, Payments, Digital Assets, Embedded Finance, Application of Emerging Technologies, and the Emergence of New Business Models within the Financial Services Sector in the MEA region and globally.

Arjun is deeply engaged in the Tech Start-Up ecosystem. He serves as a passive investor, advisory board member, and a notable commentator on the rapidly evolving scene.

In recognition of his impactful contributions, Arjun was honored as a Top Voice of the region by LinkedIn in 2020.

Learn more at www.couchonomics.com.

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Couchonomics with Arjun

Ep 84. The biggest challenges banks face today when selling to existing customers with Jouk Pleiter

June 10, 2024 • Arjun Singh • Season 3 • Episode 15

Digital Transformation of the banking value chain is a key challenge for every Banking CEO - doesn’t matter where in the world they are operating.

In our latest episode, joining Arjun on the #couch is Jouk Pleiter, CEO of Backbase—a platform that specializes in helping banks modernize their customer interactions by transforming their technology stack from front to back. Jouk shares his candid insights on how changing consumer expectations and the influence of challengers entering the banking sector from multiple sectors are raising the bar for innovation and encouraging banks to modernize at a faster rate and take substantive decisions that require wholesale changes in the way banks operate.
Join us as we explore how the banking industry is evolving. Tune in now!

#Fintech #innovation #Couchonomics #Backbase #FutureOfBanking #Payments #ai #blockchain #FinancialServices #digitaltransformation #futureoffinance

Couchonomics with Arjun Season 3 is brought to you by our partners:
Adyen https://www.adyen.com/
ToYou https://toyou.io/ar
Mastercard https://mastercard.com/
Geidea https://geidea.net/
M2P https://m2pfintech.com/

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